Monitor has exceptionally deep expertise, know-how and competence in the full range of business issues that are critical to helping our clients with growth. We invest heavily in developing the best ideas, approaches, and methods in the world on the business issues that are most important for our clients. Over our history, we've learned that there are several specific management disciplines that are fundamental to growth. Under each discipline, there is a broad range of business issues we address. Here are some examples. (For more, click on the left hand links) In Strategy, for example, we often help clients identify new growth platforms – and help them build the right entry path into those new growth areas. In Marketing, we help clients accelerate growth in existing markets and products, as well as maximize their success from launching new products. We help them get the most benefit out of their marketing spend, and help them capture value through effective pricing mechanisms. In Innovation, we help clients develop new products, identify unmet needs, generate new business concepts, and prototype those new businesses. In Organization, we help clients develop effective organizational models -- processes, incentives and decision rights as well as formal structure -- that will advance their strategic direction. We also help clients develop individual leaders and high-performing collaborative teams. We take everything we learn from addressing these business issues and turn it into the best methods under each discipline. That's how we create the leading content and IP in the disciplines critical to growth. And it's a big part of why we are different. (See"Why Monitor?") |